Málaga Media Center Branding

Redesigning the logo and visual identity of Málaga Media Center

I was asked to reimagine the visual identity of Málaga Media Center. The organization wished to see its original mission statement within an updated logo. My goal was to create a logo that encompasses cross-cultural collaboration and multi-media broadcasting on a mark to be used primarily for internal documents and fundraising campaigns.

MMC is a constantly-evolving production company. I aimed to express the organization’s values of innovation, connection and growth in a way that could be easily adaptable to its changing platforms. The design references the Moorish patterns and geometry that heavily influence the region the company is based in, as well as the play button and radio broadcasting symbol.

Logo before and after:

View my visual development process below: